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Task Initiation
Bridge the gap between knowing and doing.
Focus & Productivity
You know what you need to do — so why can't you start? Task initiation drops help you overcome executive function barriers, reduce activation energy, and move from intention to action faster.
Sample drops across 5 tones
Coach
“Reduce the first step to something laughably small. Then execute it immediately.”
Bestie
“You don't need the perfect plan — just open the app, the doc, or the textbook and let momentum build.”
Savage
“You've rehearsed starting in your head a hundred times. Your body hasn't moved once.”
Soft
“The gap between wanting to start and actually starting is smaller than it feels.”
Minimal
“Open it. That's step one.”
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